How We Do It
There is no cookie cutter quick fix for your marketing concerns. What is right for one camp may be inappropriate for another.

We work with you personally, one on one, before we offer any ideas or suggestions. We get to know you, your camp, and your goals. We will examine your previous marketing, and analyze your current website for effectiveness and accessibility. We will study your regional competitors, and compare their efforts with yours. If practical, we will even visit your camp and meet with you personally.

The Four Ps of Success

Personality. We work closely with you to understand the unique personality of your camp, and of the ideal campers you want to reach. Without this knowledge, many marketing efforts stumble in the starting gate.

Perception. Perception is everything. How your camp is perceived in the world will affect how campers will respond to your solicitations. If necessary, we will actively work with you to change the way your camp is perceived, allowing you to attract the kind of camper you most desire.

Persuasion. Persuasion is the art of convincing people to see things the way you want them to see. It involves creative, strategic and applied solutions, with proven, effective tools, and methods that will get the message out, and the results you want.

Package. All of this leads us to the creation of the right marketing package, integrating all of the most effective elements into a cohesive and practical solution to any marketing problem.

What Goes into the Package? Some of the most effective tools available to help you and your camp include:

• Logo Design
• Integrated Web Design/Web Marketing
• Sales Letters and Brochures
• Direct Marketing
• Photography
• Data Base Creation
• Trade Show Development
• Print Ads
• Print Production

To see a complete list of solution packages available, and a break down of our pricing, please click here.